Add TV Streaming to Windows 7 Media Center

Add TV Streaming to Windows 7 Media Center

If you have installed the Home Premium or better version of Windows 7, you’d have Windows Media Center installed as well. The standard install needs additional manual settings to bring few more enhancements. You can head to Tasks -> Settings -> General -> Automatic Download Options to manually start the update.

After the update, you will see more Internet TV from CBS, MSN, Zune library and MSNBC…

•CBS Audience Network: Featuring a variety of shows from CBS Primetime, Daytime, Extras, and TV Classics, including full-length episodes of current TV shows, CBS Classics TV shows, short clips, and Web originals.
•Full Zune Video Podcast Library: Thousands of hours of entertainment with full TV episodes, webisodes, clips, and videos from providers including ABC News, CBS News, CNBC, CNET TV, Comedy Central, Current TV, The Discovery Channel, Fox, G4 TV, HBO, MSNBC, NBC, Showtime, and Revision 3, along with some of the best user-generated videos on the Web. Some video podcasts are also available in HD.
•MSN and msnbc.com: Clips as well as full length episodes from TV shows such as Arrested Development, news and weather from MSNBC, editor picks and most popular videos, five day weather forecasts, news, video playlists, music videos, movie trailers and more.
Other Windows Media Center Features in Windows 7:

•Watch Live TV on Your Windows 7 PC: By adding an inexpensive TV tuner to a Windows 7 PC, you can use Windows Media Center to watch, pause, and rewind live TV directly on your PC. There is no additional service charge to watch over-the-air channels in standard or high definition. You can also use your PC as a DVR to schedule recordings of TV shows and movies.
•Stream Digital Media from your Home PC: Never miss your favorite shows. With Windows 7 you can now access your Windows Media Center digital media even when you’re not at home by using Remote Streaming. Simply log in using your Windows Live ID to get your TV shows, movies, music, and pictures streamed to you over the internet – no matter where you are.
•Watch Recorded TV Shows on your Zune or Windows Phone: Watch your Windows Media Center recorded TV on-the-go. Just sync your recorded TV shows with your Zune digital media player or Windows Phone, and watch what you want no matter where you are.
•Access all your Personal Media in One Place: Windows Media Center brings in all digital media stored on the PC – photos, movies, music, and recorded TV shows – into one place. And new with Windows 7 you can use Home Group to access digital media in Windows Media Center from other PCs in your network.

CBS Sells Out of Online March Madness Inventory

CBS says it has sold out its ad inventory for March Madness On Demand, its upcoming live streaming of all 64 games of the NCAA men’s basketball tournament.

“There is no inventory left,” said Jason Kint, CBSSports.com svp and general manager. “I will still take advertisers’ calls, but I’m not sure what else we could sell at this point.”

Kint said that despite a still-tough economy, the ad market had improved versus last year when the network took in close to $30 million in additional online ad revenue for MMOD. According to Kint, more advertisers have signed on this year versus last, including both brands that are advertising during CBS’s broadcast coverage of the tournament and several Web-only advertisers.

For this year’s tournament Coke and AT&T are returning as charter MMOD sponsors, though previous sponsor Pontiac has been replaced this year by Capital One.

Though Kint declined to discuss specific dollar figures, he said that he expected ad revenue to exceed last year’s high-water mark for MMOD. “There is not a lot of scarcity on the Web,” Kint said. “But when you are talking about live video that is DVR-proof, there is a ton of scarcity. This is a great case study for cross-platform selling. The NCAA tournament is unique—our success comes from when TV is not available.”

Besides Web streaming, CBS is once again delivering live games to Apple iPhone and iTouch devices via a premium MMOD application. This year the MMOD app runs for $9.99 (up from $4.99 last year)---but the app works on both 3G and EDGE and networks (last year’s app only ran via Wi-Fi). CBS also offers a free "lite" app, which features video highlights, news updates and scores from tournament games.

Mixture of TV Shows Streaming From America "LIVE"